Web design, search engine optimization and online reputation management are important components of marketing a dental practice. Dentists in diverse fields from pediatric dentistry, orthodontics and oral surgery to affordable dentures and prosthetic dental implants are benefiting greatly form a sophisticated website and a powerful online presence. The Internet has empowered the public with the ability to research dentists and learn of different dental health practices. It use to be that a person would make an appointment for a second opinion talk with a dentist and make a choice based on what they heard at two, maybe three visits. Today, through the use of keyword searches, people can learn a lot about dentists and orthodontists by what they view on the web.
There are many forums for promoting a practice and sharing positive information about a doctors educational achievements, history of practice, organization memberships and patient reviews. How a dentist is represented on their website will determine the practice’s level of success. The dentists that are visible online for important industry related keyword searches with a website that reflects success will attract the most patients. Those that appear first for popular searches with a state of the art website will convert the highest percentage of viewers into patients.
The dental health professionals that take advantage of Internet marketing benefit from a constant influx of new patients. Sophisticated web design for dentists includes a simple smart design that is informative, easily navigable and includes a gallery of images to support making an emotional connection with potential patients. Especially those practices that specialize in cosmetic dental improvements and the health and beauty areas of practice.
Mediasophia markets the leading cosmetic dentists in progressive international cities including New York, Paris and Palm Beach. Its web designs are Google-friendly and congruent with the new Hummingbird programming to quickly obtain first place rankings for popular keyword searches.